LuitBiz For Marketing Managers

Focus On & Target your Prospects, Set strategic & measurable campaign goals

Set smart marketing goals, ensure your marketing efforts are on-target & effective and manage your marketing campaigns

A marketing manager should always be focused on ways to generate growth. He / She should champion the consumer, drive innovation, and be a source for identifying new market opportunities. As a partner to the CEO, he/she has to think like a general manager and understand all aspects of the business - not just focus on "marketing."

Since marketing focuses on two basic objectives - (a) acquiring new clients and (b) retaining the current base; having a competitive edge in the form of a marketing information system like LuitBiz is critical to meeting goals. For any company, processes must be logically sequenced, automated and constantly honed. In the battle of global competition, marketing managers cannot be successful without the requisite tools. LuitBiz is the number 1 tool in the market that offers completely integrated sales, marketing and support modules that helps companies achieve their specific market objectives - both tangible and intangible.

Marketing Managers can use the sophisticated analytic features of LuitBiz to manage marketing campaigns, study market requirements, do market segmentation; perform a competitive and SWOT analysis, finalize product branding and much more. Details such as budgets and activities are recorded against campaigns. Leads gained from the marketing campaigns can be logged LuitBiz, giving an instant, real time view into campaign success and segmentation/demographics of potential customers. Once Leads are passed to the Sales teams and qualified to sales 'opportunities' then the analytic tools of LuitBiz can help you assess the number of qualified and closed sales per campaign, giving you a clear indication on ROI.

In a nutshell, LuitBiz helps you see "around corners," anticipate consumer needs, and come up with new ideas, all with an eye towards generating growth and profitability.

Why switch your marketing team to LuitBiz?

  • Market From Anywhere Anytime: LuitBiz is completely responsive. Your marketing team can access their it from anywhere, anytime without downloading any mobile or desktop apps
  • Competitive Analysis: LuitBiz allows you to do a complete competitive analysis of your products / services based on industry standards. Based on the data entered during the competitive analysis, LuitBiz generates a detailed SWOT analysis report in both text and graphical formats that helps you make intelligent and smart decisions about your marketing efforts. LuitBiz helps you gain insight into where consumers and the marketplace are heading - all with the goal of growing your business.
  • Complete 360° View of Campaign Data: Get complete knowledge of your marketing campaign data in real time at your fingertips including the interactions your team has had with your prospects & pass it down to your sales team to close more sales.
  • Visibility: Real-time dashboards and analytics eliminate spreadsheets & manual reports.
  • Streamline Marketing Documentation: LuitBiz allows you to manage all your marketing tools and collaterals centrally over the cloud and share them with your sales team. This ensures that the sales team has the right collateral to share with your prospect and close more sales.
  • Multiple Business Unit Support: Supports multiple business units that scales as you grow.
  • Easy-to-use: Extremely easy to use with audio guides in each screen. There is no need for your team members to spend long hours trying to learn how to use a CRM software.
  • Integrated with sales: LuitBiz allows sales & marketing teams to share data and work as a team. Research has shown that businesses with sales and marketing alignment are 67% better at closing deals and extract 208% more value from marketing.
  • Track Your ROI: LuitBiz gives real time data to track your ROI on your marketing campaigns which is absolutely essential in today‚Äôs highly competitive and global marketplace.

How Can LuitBiz Help A Marketing Manager?

Grow Your Business

Enhanced Customer Loyalty

In-depth knowledge of the buying habits of individual customers is invaluable for improving customer service and, in turn, enhancing customer loyalty. With LuitBiz businesses can understand customer behavior & offer customised services catered to their unique needs. LuitBiz creates a two-way communication channel with customers, making it easy for them to provide feedback and receive instant response. This superior customer service leads to enhanced customer loyalty.

Anywhere anytime access

Marketing & Sales Integration

In the past, sales people used to carry information cards about each customer in which they recorded remarks about customer's buying habits and preferences. Such information was inaccessible to the marketing department, leaving marketing and sales working separately as silos to achieve individual goals. LuitBiz can play a key role in bridging the gap between sales and marketing, allowing them to integrate their vision and processes to meet common business goals.

Reduce Costs

Increased ROI

The benefits of implementing LuitBiz are not limited to understanding the needs of individual customers. The collective information and commonalities shared by different customers can provide accurate guidelines for the overall business strategy. General Managers and CEOs can use this information to predict future trends and plan business strategy accordingly. This information can also be invaluable to the marketing department. For example, if the ROI per customer is noticeably high in certain demography, then launching future marketing campaigns that target this group will result in improved lead generation rates. From a sales perspective, LuitBiz equips sales people with in-depth knowledge about customers, allowing them to close sales more quickly whilst significantly reducing customer acquisition costs. The perfect integration between sales and marketing that LuitBiz provides will eventually result in a higher ROI.

Build Team

Quantifiable historical data available for investment decisions

Most marketing managers make investment decisions without the benefit of quantifiable historical data. In fact, when it comes time to request next years' marketing budget, most requests are not based on demonstrated success and solid ROI, but instead based on the prior year figure plus some nominal increase. In addition to organization and automation, LuitBiz incorporates statistical analysis of marketing processes and their quantifiable results. Proven successful campaigns result in increased budgets for the marketing department. The bottom line is king, numbers are the greatest single determining factor in new investment decisions. LuitBiz provides measurable reports to the marketing managers that help them in making the right budgetary decision to deliver enhanced customer experiences and ensure brand success.

LuitBiz is a Marketing optimization & automation software for Marketing Managers to translate marketing spending into revenue

Try out the FREE 15 DAY TRIAL of LuitBiz

Let's get you started with a free trial of LuitBiz. The best way to see which of our modules is best for you is to try it out for yourself for free. Experience the hassle-free advantages waiting for you or get in touch with our support staff to learn how LuitBiz can bring these benefits and cost savings to your organization.